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Tech Executive & Founder Positioning
What's a good LinkedIn outreach response rate for a B2B tech founder?
Under 1% if you pitch first, about 35% at the top. What a B2B tech founder should count as a LinkedIn reply, and how to turn replies into booked calls.

Tech Executive & Founder Positioning
How to add a featured section on LinkedIn as a tech executive
The 5 steps to a LinkedIn featured section that books calls: A gated lead magnet in slot 1, a gated Contact Me form in slot 2. Built for tech executives.

Content Strategy & Ghostwriting
How do you find the best LinkedIn ghostwriter for a tech CEO?
How tech CEOs and executives pick the best LinkedIn ghostwriter: 3 first-call questions, why to skip the sample post, and how long a fair trial runs.